Bits & Bytes

Google Migrations: Go With the EDU Expert

12/27/2016
Spencer Czapiewski
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As the new year approaches, are you thinking about how to modernize your sales and marketing efforts?

Saher Ghattas, a sales and marketing expert for MSPs, recently finished a six-part series for ModernMSP.com, MSP Marketing Essentials.

In our own dual posts, we’ll highlight some of the key messages and considerations. Be sure to check out the full articles for more great information, and come back for the second installment!

While students and faculty are at home, it’s a good time for system upgrades that will enhance collaboration, access, and security. Many colleges, universities, and school systems are planning winter break migrations to move or consolidate tenants and even adopt new collaboration platforms.

If you’re using Google Workspace, MigrationWiz is the tool you need for migrating a wide variety of workloads: Mailboxes, documents, archives, and even collaboration platforms. You can take advantage of low education pricing to move from one Google instance to another, or from Google Workspace to Microsoft Teams. MigrationWiz handles all these workloads:

  • Gmail and Vault, including inbox, folders/labels, email, muted emails, contacts, calendars, and calendar notifications.
  • Drive, including files, folders, permissions, document history, comments, and more.
  • Shared Drives, including documents, permissions, versions, and metadata.

Great education pricing is one thing, but when you’re planning a migration, you should never skimp on experience, capabilities, and security. That’s why BitTitan has been the choice of educational institutions for more than 13 years.

Experienced experts are here to help

BitTitan has migrated thousands of students, faculty, and staff at hundreds of educational institutions all around the globe. While MigrationWiz is known for being intuitive and easy to use, you never have to go it alone, especially if your project is more complex. Our world-class Customer Success team are dedicated migration experts who can help you plan your project.

In fact, now is the perfect time to call so we can connect you with team members who have extensive experience in educational environments – including implementing complex Google Workspace migrations.

Fast, easy, and flexible

Educational institutions choose MigrationWiz because it’s fully automated and 100% SaaS. In fact, if you were expecting to sprint around campus in order to complete your migration, you may have to get your exercise some other way. With MigrationWiz you simply initiate your migration from one centralized dashboard, then use DeploymentPro – which is included – to automate Outlook configuration.

Don’t be fooled, though. Easy doesn’t mean basic. MigrationWiz is highly customizable with advanced options that give you full control over your migration. You’re always in charge of timing, testing, setup, and execution. You can also use project sharing to involve team members across departments for greater visibility and collaboration throughout the migration.

Top security with Azure datacenters

Security is top priority for every migration project, especially in educational settings. You’re responsible for protecting personal information from students and faculty, as well as proprietary documents and research. You must be able to ensure every bit of data is safe throughout the migration process. With MigrationWiz you get the extra security of Azure datacenters. And, your data is always encrypted and never stored.

With BitTitan by your side, you can get a lot done over winter break. So when faculty, staff, and students return, they might not even notice because they’ll be able to get started with the new semester without any disruptions.

Now’s the time to plan your migration

If you’re ready to implement a migration, there’s still time to put a plan in place. Contact us today to find out about education pricing for MigrationWiz and to learn how we can help make your migration a success.

Part 1: Assembling the Right Team

Read Part 1 in full here.

Modern marketing starts with “having the right people doing the right things, whether they’re in-house, an agency, or a combination of both.” Here are five key roles and functions to consider:

 

 

  • Market analyst: Grasp a clear understanding of your target customer.

 

 

  • CRM manager: Build a bridge between sales and marketing.

 

 

  • Graphic designer: A “traditional marketing person” to give presence to your content.

 

 

  • Creative writer: Research, write, and maintain content strategy.

 

 

  • Marketing strategist: Oversee operations and find ways to close the product gap.

 

 

 

Part 2: Developing a Strategy

Read Part 2 in full here.

Your marketing strategy must align to thoughtful goals to “take your marketing department from costing money to making money.”

To start, consider past challenges your organization has faced, your various customer personas, and what they’re searching for when considering you as a solution. Lastly, be sure sales and marketing are in sync.

 

Part 3: Is Traditional Marketing Dead?

Read Part 3 in full here.

Marketing strategies and tactics of the past are no longer effective in today’s technology market.

It’s time to approach marketing differently, and this includes a stronger emphasis in a few areas: content creation and promotion; the journey of leads from awareness to action; and measuring successes to help you improve.

What’s the overall theme here?

In a nutshell: The digital era has transformed how buyers consume information and make decisions. Your marketing efforts need to change, too.

This mandates two major changes: first, to accept and make a shift in specialties, building the high-performing marketing team today’s market demands; secondly, to ditch traditional methods and update your marketing approach around inbound marketing tactics.

Pro tip: Another great resource for learning about inbound marketing is Hubspot. Check it out!

Stay tuned, our second installment is just around the corner!

In the meantime, go subscribe to ModernMSP.com!

Related Posts

  • MigrationWiz – Workloads Datasheet
    Accessible anytime from anywhere, MigrationWiz provides a single, centralized interface to streamline everything from simple mailbox moves to complex enterprise-scale migration projects that include all your workloads.

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